Miranda Makes
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Arete Academic Journal

Editorial - Graphics - Layout - Publishing - Typography

During my time at St. Edward's, I was selected as the co-designer for the campus' Arete publication, an annual collection of essays written by students of the university. The following year, as the lead designer, I was responsible for the design of the journal, including promotional materials and advertising for entries.

Cover

Cover

Though we were on a tight budget for printing, I wanted to do something interesting with the cover. In order to show the pale green paper I chose for the journal's body, I decided to cut the cover short.

Promotional Materials

Promotional Materials

In order for the Arete board to gain ample essays, the design team is also tasked with advertising to students before the journal is created. These flyers were placed on social media and physically around campus to call for submissions.

Content

Content

I decided to use a combination of Gotham and Old Standard TT, the typeface used by the original pressing of Charles Darwin's On the Origin of Species. I felt the juxtaposition of Gotham as a geometric sans-serif with the ornate quality and serifs of Old Standard represented both the journal and its content.

Charts & Graphs

Charts & Graphs

Several of the essays utilized graphic information in the form of charts and graphs, so my co-designer and I stylized them to match the journal's design.

Co-created with Kelsey Kinane.

Botanicals

Botanicals

I chose the botanical motif because the heritage and aesthetic of the illustrations lent themselves thematically to the heritage of Arete. I located open source digital scans of vintage encyclopedias, cutting out individual plants before making them into halftone images.